Comments on: Comparing AdWords and Overture (Yahoo!Search Marketing) Part 1 http://blog.merjis.com/2006/09/28/comparing-adwords-and-overture-yahoosearch-marketing-part-1/ Effective Internet Marketing Strategy and Technique Through Experiments, Measurement and Audit Thu, 28 Aug 2008 04:51:12 +0000 http://wordpress.org/?v=2.0.12-alpha by: Yahoo vs AdWords: Part Dieux | Merjis Internet Marketing Blog http://blog.merjis.com/2006/09/28/comparing-adwords-and-overture-yahoosearch-marketing-part-1/#comment-44862 Mon, 07 Apr 2008 00:15:59 +0000 http://blog.merjis.com/2006/09/28/comparing-adwords-and-overture-yahoosearch-marketing-part-1/#comment-44862 [...] Some time ago, I started a review comparing Yahoo!Search Marketing (previously Overture and previously Goto.com, but here known as “Y!SM”) with Google AdWords. Of course, Y!SM, which had been hanging fire on a promising new interface, Panama, promptly rolled the new stuff out. I claim no impact on this, just remark on an accident of timing. There’s been a lot to say about AdWords in the interim, but Y!SM has had a radical makeover over the years. How have they done? [...] […] Some time ago, I started a review comparing Yahoo!Search Marketing (previously Overture and previously Goto.com, but here known as “Y!SM”) with Google AdWords. Of course, Y!SM, which had been hanging fire on a promising new interface, Panama, promptly rolled the new stuff out. I claim no impact on this, just remark on an accident of timing. There’s been a lot to say about AdWords in the interim, but Y!SM has had a radical makeover over the years. How have they done? […]

]]> by: http://www.eyje.com http://blog.merjis.com/2006/09/28/comparing-adwords-and-overture-yahoosearch-marketing-part-1/#comment-3864 Mon, 02 Apr 2007 10:49:08 +0000 http://blog.merjis.com/2006/09/28/comparing-adwords-and-overture-yahoosearch-marketing-part-1/#comment-3864 interesting! Quentin Tarantula, Moderator at eyje <a href="http://www.eyje.com" rel="nofollow">http://www.eyje.com</a> interesting!
Quentin Tarantula, Moderator at eyje
http://www.eyje.com

]]> by: Phillip http://blog.merjis.com/2006/09/28/comparing-adwords-and-overture-yahoosearch-marketing-part-1/#comment-2859 Tue, 06 Feb 2007 19:16:39 +0000 http://blog.merjis.com/2006/09/28/comparing-adwords-and-overture-yahoosearch-marketing-part-1/#comment-2859 I too experienced this problem with OVERTURE/Y!SM. I have been charged for clicks with "WHAT HI FI" for my keyword of "SHOW PLATES" They tell me this is based on the site content or keywordphrase or even product type. They deny that there is a flaw in the ADVANCED MATCH and if im over concerned i should switch off ADVANCED MATCH. Regards Phillip I too experienced this problem with OVERTURE/Y!SM.

I have been charged for clicks with “WHAT HI FI” for my keyword of “SHOW PLATES”

They tell me this is based on the site content or keywordphrase or even product type.

They deny that there is a flaw in the ADVANCED MATCH and if im over concerned i should switch off ADVANCED MATCH.

Regards
Phillip

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