Comments on: AdWords Click Fraud Reduction - Competitor Clicks http://blog.merjis.com/2006/10/13/adwords-click-fraud-reduction-competitor-clicks/ Effective Internet Marketing Strategy and Technique Through Experiments, Measurement and Audit Sun, 14 Mar 2010 07:35:30 +0000 http://wordpress.org/?v=2.5.1 By: Jeremy Chatfield http://blog.merjis.com/2006/10/13/adwords-click-fraud-reduction-competitor-clicks/#comment-142759 Jeremy Chatfield Mon, 31 Aug 2009 10:32:45 +0000 http://blog.merjis.com/2006/10/13/adwords-click-fraud-reduction-competitor-clicks/#comment-142759 @PontoPR - there is a point at which a question shifts emphasis from being "I am an advertiser looking for protection" to "I am a hacker trying to understand how Google defends itself from me". I don't work for Google (so I have no serious inside information to disclose), and I have no interest in making it easier to attack other advertisers costs; I feel that your question doesn't come from the defenders side of the fence, so I'm not going to give a straight answer. There are mechanisms that I can imagine that will allow the detection of unusual patterns of behaviour - there's an entire field of academic research and military intelligence devoted to detecting signals hidden in noisy data, for example. I've used some of it in fields such as low energy housing research - detecting the signals of weather and climate in domestic energy use. There are some similarities, oddly enough. @PontoPR - there is a point at which a question shifts emphasis from being “I am an advertiser looking for protection” to “I am a hacker trying to understand how Google defends itself from me”. I don’t work for Google (so I have no serious inside information to disclose), and I have no interest in making it easier to attack other advertisers costs; I feel that your question doesn’t come from the defenders side of the fence, so I’m not going to give a straight answer.

There are mechanisms that I can imagine that will allow the detection of unusual patterns of behaviour - there’s an entire field of academic research and military intelligence devoted to detecting signals hidden in noisy data, for example. I’ve used some of it in fields such as low energy housing research - detecting the signals of weather and climate in domestic energy use. There are some similarities, oddly enough.

]]> By: PontoPR http://blog.merjis.com/2006/10/13/adwords-click-fraud-reduction-competitor-clicks/#comment-142758 PontoPR Mon, 31 Aug 2009 09:58:56 +0000 http://blog.merjis.com/2006/10/13/adwords-click-fraud-reduction-competitor-clicks/#comment-142758 What if someone creates a program that, using a proxy server to mask the IP address, is constantly, during all day, clicking randomly on you banner? How can we prevent this? What measures does Google offer? What if someone creates a program that, using a proxy server to mask the IP address, is constantly, during all day, clicking randomly on you banner? How can we prevent this? What measures does Google offer?

]]> By: Karen http://blog.merjis.com/2006/10/13/adwords-click-fraud-reduction-competitor-clicks/#comment-40378 Karen Fri, 14 Mar 2008 09:04:55 +0000 http://blog.merjis.com/2006/10/13/adwords-click-fraud-reduction-competitor-clicks/#comment-40378 This post is great, I like this. My client is using Adwords to advertise his website. I must warn him... Thanks for your post. Please post more if you have additional informations about this.. Thanks. This post is great, I like this. My client is using Adwords to advertise his website. I must warn him… Thanks for your post. Please post more if you have additional informations about this.. Thanks.

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