Effective Internet Marketing Strategy and Technique Through Experiments, Measurement and Audit

Archive for October, 2007

  • AdWords, Geotargeting Myths

    Note: A shorter updated article about Google’s Geotargeting in 2008 is now available.
    Changing the geotarget can change your paid search performance quite markedly. However, commentators, and even Google, publish some wildly inaccurate information. I’ve read a few strange myths about geotargeting, in various forums. I’ve got some clients for whom geotargeting at country, and smaller […]

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