Comments on: Does AdWords Starter Edition Define Evil? http://blog.merjis.com/2008/09/13/does-adwords-starter-edition-define-evil/ Effective Internet Marketing Strategy and Technique Through Experiments, Measurement and Audit Wed, 17 Mar 2010 19:19:45 +0000 http://wordpress.org/?v=2.5.1 By: Randy Gniadecki http://blog.merjis.com/2008/09/13/does-adwords-starter-edition-define-evil/#comment-76313 Randy Gniadecki Sat, 13 Sep 2008 16:20:04 +0000 http://blog.merjis.com/2008/09/13/does-adwords-starter-edition-define-evil/#comment-76313 Matt I like to put it this way... If you are going to buy a car do you just walk into a dealership, let them pick out the car, and let them decide how much it is? Even the keyword suggestion tool can be a trap for new advertisers, with many suggested keywords having nothing to do with what you are advertising. ...And if you want little to no control over where your ads are placed just go use ASK, they really make it difficult to use refining tools like negative keywords. Matt

I like to put it this way…
If you are going to buy a car do you just walk into a dealership, let them pick out the car, and let them decide how much it is?
Even the keyword suggestion tool can be a trap for new advertisers, with many suggested keywords having nothing to do with what you are advertising.
…And if you want little to no control over where your ads are placed just go use ASK, they really make it difficult to use refining tools like negative keywords.

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