Effective Internet Marketing Strategy and Tactics Through Test

Archive for June, 2009

  • Search Engine Optimisers, Spam and Reputation Management

    I detest spam. I don’t like it in my email. I don’t like it on websites and reading the spam dropped into blog comments leaves me feeling tainted. I’m also involved in online reputation management for a few clients, and spam that involves the clients’ name can be very hard to work with. This issue [...]

  • Blind Search Testing

    Microsoft employee Michael Kordahi has a new and suddenly popular tool – Blind Search. It presents search results from the three search engines side by side, with branding removed. Until a few hours ago, you could see which search engine users were voting for – until some git decided to game the service. As Michael [...]

  • AdWords Help Forum Weather Report

    Every day – or as much as I can make it so – I Tweet an AdWords Help Forum Weather Report. What does it mean? The AdWords Help Forum is a user to user – or advertiser to advertiser – help forum. Apart from the advertisers, there are a few Google staffers who spend some [...]

  • Bing Spamming Twitter?

    Although I registered for Twitter about a year ago, I’ve only begun seriously using it since late last year. I’m interested in how Bing has been faring, and to reply to a question in the AdWords Help Forum, I remembered that I’d seen one of the people I follow, mentioning the full path to Bing [...]

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