'API' Category

• Google AdWords now charges advertisers for broken API Beta

  Google have now announced that the AdWords API Beta will attract fees. Any bug reports are still treated as if the AdWords API was in Beta – that is, you get a massive display of indifference from Google Technical Support to any problems you report. I feel bullied and abused.

  November 3rd, 2006

• Google AdWords API – why charging is a bad idea

  Recently (2006) Google have decided they’ll add a second fee for using AdWords, but only for certain types of user. You can see how it happens. Someone says: “Hey – these guys that use our stuff… they make money off it. We should be, like, charging them or something.” And some other person, who’s job [...]

  October 2nd, 2006

• AdWords Toolkit 2.5.1

  We’re pleased to announce the release of the Merjis AdWords Toolkit 2.5.1. This version supports the new developerToken/applicationToken headers, which will be required starting 1st October.

  September 26th, 2006

• How the AdWords API charges favour evil adverts

  The more specific you are with keywords (e.g. not using single word, but using multiple words) then the more keywords you’ll use, and the more keywords with impressions you’ll have – you’ll also pay more to use the API than someone who is less well targeted. This is counter to the entire basis of effective [...]

  September 5th, 2006