'malware' Category

• Search Engine Marketing 2009 Projections

  The main trends that will be visible in 2009:

  Google will struggle to retain revenues using a variety of techniques
  Searchers will spend more time browsing and convert after more clicks
  Online revenues will generally increase - but business margins will be squeezed
  Internet Theft Scandals - Click Fraud, Phishing and Account Theft

  Details and the consequences? Read on…
  Google Will [...]

  January 5th, 2009

• AdWords Phishing - Another Type Of Click Fraud?

  I now know what at least one of the scammers are doing. Screenshots of the fraudulent activity signature of this scammer are shown below. If you’ve clicked on a URL in an email apparently from Google, recently, then you might want to check your AdWords History - as shown below. If these international fraudsters have [...]

  July 2nd, 2008

• Malware Detection Breaks Web Metrics?

  The Register has an article about web analytics problems caused by the malware detection of an anti-virus package. This may have implications for advertisers and SEO, too. I have not downloaded and tried this anti-virus package, yet. I didn’t see any white papers or clear explanation for the AVG LinkScanner technology on the AVG site. [...]

  June 15th, 2008