Effective Internet Marketing Strategy and Technique Through Experiments, Measurement and Audit

'malware' Category

  • Search Engine Marketing 2009 Projections

    The main trends that will be visible in 2009:

    Google will struggle to retain revenues using a variety of techniques
    Searchers will spend more time browsing and convert after more clicks
    Online revenues will generally increase - but business margins will be squeezed
    Internet Theft Scandals - Click Fraud, Phishing and Account Theft

    Details and the consequences? Read on…
    Google Will [...]

  • AdWords Phishing - Another Type Of Click Fraud?

    I now know what at least one of the scammers are doing. Screenshots of the fraudulent activity signature of this scammer are shown below. If you’ve clicked on a URL in an email apparently from Google, recently, then you might want to check your AdWords History - as shown below. If these international fraudsters have [...]

  • Malware Detection Breaks Web Metrics?

    The Register has an article about web analytics problems caused by the malware detection of an anti-virus package. This may have implications for advertisers and SEO, too. I have not downloaded and tried this anti-virus package, yet. I didn’t see any white papers or clear explanation for the AVG LinkScanner technology on the AVG site. [...]

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