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'trademarks' Category

  • Trademarks and Google AdWords

    Brand owners can use their trademarked names in several ways with Google’s AdWords paid search, for competitive advantage. Control over trademarked names is offered at two levels.

    Worldwide, by country, a brand owner can protect their brand name in AdWords adverts.
    Outside North America (US and Canada), trademark holders can also control which AdWords accounts […]

    May 25th, 2007

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