Published on February 24th, 2010 by Jeremy Chatfield

The Telegraph gives some details about the cases being brought against Google in Europe, about product search results. Who’s complaining, and about what, makes for some interesting speculation. Let’s have a look at what Google Product Search is, and does, first… so we’ve got some context. Google Product Search It’s free. Anyone can sign up, [...]

Published on February 22nd, 2010 by Jeremy Chatfield

Personalised Search – how personal is it? Well, Bill Slawski, author of the SEO by the Sea blog, is someone for whom I’ve a lot of respect. So he’s in my social network. And when I went looking for recent articles on the uses of Google’s Website Optimiser for SEO purposes, look what I found: [...]

Published on February 17th, 2010 by Jeremy Chatfield

Google will act to remove web pages that rank highly, that use copyrighted material without permission. One of the more popular tactics for a beginner Search Engine Optimiser, is to copy material that already ranks well. Apart from the ethical dimensions of copying someone elses’ work, there’s this: The technique of copying already well ranking [...]

Published on February 16th, 2010 by Jeremy Chatfield

The incubator that we work in, has a bunch of small businesses, with varying degrees of proficiency with the web. Every so often, we run a seminar for them on building web presence. One of the questions that is likely to come up at the end, will be about search engine submission. Our neighbouring businesses [...]

Published on February 15th, 2010 by Jeremy Chatfield

Yay! You knew it would happen…

Published on February 15th, 2010 by Jeremy Chatfield

Like many Internet Marketeers that I know, I’m delighted to use a MacBook for the majority of my desktop and mobile usage. One of my problem areas for using Google’s technology stack is that Safari isn’t fully supported – not to the extent that FireFox and nominally Chrome are. One example being that Gears on [...]

Published on February 9th, 2010 by Jeremy Chatfield

The rise of free and open source software has seen a substantial increase in the number of discussion forums that provide technical support to users. It is such a standard part of the landscape, that when you start a new technical project, one of the first things to do is to find the places where [...]

Published on February 7th, 2010 by Jeremy Chatfield

Conversion rates, user satisfaction, and retention improve when you deliver a consistent user interface – one in which you tell customers something that is consistent with what you actually do. The issue arose with a client, but I have a personal experience of a very similar case. I logged into our banks internet banking facility. [...]

Published on February 5th, 2010 by Jeremy Chatfield

Inspired by a great piece of spam this morning. This looks like a lengthy and individually crafted posting, offering a summary of what looks like the current situation on H1N1 in the USA. The problems? Well, it is targeting a US dentist, and the spam was contributed to an article about how Google has been [...]

Published on February 4th, 2010 by Jeremy Chatfield

The AdWords Help Forum has degenerated over the last year or so, into a customer service forum. I intend to cover that in detail some other time. The common signatures of pain in the forum are: Complaints that “Google won’t accept my Credit Card“ Making promo vouchers work Suspension for various reasons, often involving guaranteed [...]